Privacy Policy
Last Updated: 2026
Alert4Less ("we," "us," "our," or "Company") operates the alert4less.com website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, particularly in relation to our tennis betting affiliate services.
Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
- Personal Data: Name, email address, telephone number, and other contact details you voluntarily provide when contacting us or signing up for services.
- Technical Data: IP address, browser type, operating system, pages visited, and time spent on pages.
- Cookies: Information stored on your device via cookies and similar tracking technologies.
- Usage Data: How you interact with our content, links clicked, and affiliate referral information.
How We Use Information
We use the information we collect for purposes including:
- Tracking affiliate commissions and referrals to betting operators
- Analytics and understanding user behaviour to improve site content
- Sending marketing communications (with your consent)
- Compliance with legal and regulatory obligations
- Fraud prevention and site security
Cookie Policy
Our website uses cookies to enhance your experience. We use:
- Essential Cookies: Required for site functionality
- Analytics Cookies: Track user behaviour and site performance
- Affiliate Tracking Cookies: Monitor referrals and commissions
- Marketing Cookies: Deliver targeted content (with consent)
You may opt out of non-essential cookies through your browser settings or by using our cookie consent tool. Please note that disabling cookies may affect site functionality.
Third-Party Links
Our website contains links to casino and betting affiliate websites. We are not responsible for the privacy practices, content, or policies of these third-party sites. We encourage you to review their privacy policies before providing personal information. Alert4Less has no control over external websites and cannot be held liable for their data handling practices.
Your Rights
Under UK law, particularly the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, you have the following rights:
- Right of access to your personal data
- Right to rectification of inaccurate data
- Right to erasure ("right to be forgotten")
- Right to restrict processing
- Right to data portability
- Right to object to processing
- Rights relating to automated decision-making and profiling
To exercise these rights, please contact us at the details provided below. If you are not satisfied with our response, you may lodge a complaint with the Information Commissioner's Office (ICO).
Data Retention
We retain personal data for as long as necessary to fulfil the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Affiliate tracking data is typically retained for a minimum of 90 days to facilitate commission calculations. You may request deletion of your data at any time, subject to legal obligations.
Contact Us
If you have questions regarding this Privacy Policy or wish to exercise your data rights, please contact us at:
Email: [email protected]
We aim to respond to all requests within 30 days in accordance with UK data protection law.